SEO (search engine optimisation) is crucial to the success of any web site and is something that must be integrated into the design process from the start, and that's exactly what we do.

When we design your web site we are seeking to maximise the exposure of relevant phrases and keyword to achieve the highest possible natural search engine ranking.

Although it can take time to achieve a stable natural ranking it is the best possible indicator you can use to determine where your site ranks with the competition and what you may need to do, if anything, to improve your ranking.

Beyond the essential steps of communicating your web site's information to Google and Yahoo! and submitting your site to other high ranking search engines, which we do for you, you can significantly improve your web site ranking by getting listed in relevant business directories and other web sites to achieve backlinks. Generally speaking, the more relevant backlinks to your site the more popular the search engines deem it to be, and popularity is one of the key criteria the search engines use to rank your site. Be careful though, backlinks must be from relevant sites, not sites totally irrelevant to yours. Submitting your web site to thousands of non-relevant sites can do your ranking more harm than good.